For the past seven years Roger has conducted our annual member satisfaction study, facilitated our strategic planning process and coached our staff.  He has been a key asset for me and his insight has enabled us to make steady improvements in our staff performance, service quality and overall member satisfaction.
DAVID STIEGLITZ CCM, GENERAL MANAGER
JACKSONVILLE GOLF & COUNTRY CLUB

Roger’s direction and facilitation of the strategic planning process and his compilation and administration of the online survey is enabling CMAA in Florida to be far more effective for members.  
MICHAEL MCCARTHY 2007 PRESIDENT
FLORIDA CHAPTER CMAA 

Roger guided our board to develop a strategic plan and implement it through a matrix of detailed action steps. Roger continues to play an important role in our future. "We are Addison Reserve, excellence is our standard!”
FERNANDO LEAL PRESIDENT
Recognized by Boardroom Magazine as the 2008 Distinguished President of the Year
ADDISON RESERVE COUNTRY CLUB 

Roger provided the expert guidance we needed, working side by side with the Board and Management to help us develop a Strategic Plan for the next 3 to 5 years. In so doing, we have identified the critical issues for Long Cove and are now focused on the action steps outlined in the plan.  Roger has become a new partner in Long Cove Club’s future success.  He is a great asset that I would fully recommend to any club/community.  His vast experience and first-hand knowledge of club operations is profoundly helpful and shortens the learning curve.
DON CALHOON PRESIDENT
Recognized by Boardroom Magazine as one of the 2008 Private Club Presidents of the Year
LONG COVE CLUB

We view our partnership with Roger as a long term arrangement that will play an important role in Quail Ridge Community’s future.  In our member study, POA and Club strategic plan and performance improvement projects, Roger has been an effective facilitator, committed to results specific to our community.  What has impressed me most is Roger’s ability to immerse himself into the operation and quickly understand our culture, which has led to timely and effective solutions. 
DONALD "CHIP" MISCH COMMUNITY GENERAL MANAGER AND COO
QUAIL RIDGE COUNTRY CLUB

When I became Head Coach/General Manager of the Calgary Stampeders in January, 2008, I was very confident in my ability to perform my Head Coaching duties, but felt I needed more confidence in my role as General Manager.  My relationship with Roger has alleviated those concerns.  Roger's guidance helped me to understand personality types, the importance of employee engagement and effective communication; and most recently devised a new grading system for my coaches and players (accountabilities, measures, and standards).  The knowledge I gained through Roger's efforts and expertise not only helped me to become an effective General Manager, but also a better Head Coach which undoubtedly played a role in our 2008 Championship season!   
JOHN HUFNAGEL HEAD COACH AND GENERAL MANAGER
CALGARY STAMPEDERS, CANADIAN FOOTBALL LEAGUE

Roger helped us monitor membership perceptions and presented a road map of the future to our club leaders and members through a very effective strategic planning process.   
KEN KOURIL CCM, CAM GENERAL MANAGER AND COO
THE SANCTUARY GOLF CLUB
 

Roger’s planning process helped AM&E (manufacturer of golf accessories) look at our business from a new perspective which led us to decisions about positioning our country club products and satisfying our customer demand in creative ways.  We would not be on track to making our company stronger without Rogers’s contribution.

RANDY GAFFNEY GENERAL MANAGER

ARIZONA MANUFACTURING AND EMBROIDERY

I have had the great pleasure of working with Roger Hietbrink on four separate occasions. My first opportunity was with the survey and strategic plan for the Florida Chapter of the Club Manager’s Association of America. His work was so valuable that we still use it in all of our strategic planning.

The second occasion was with a comprehensive survey of the membership for our Long Range Planning Committee for our club, The Florida Yacht Club. The information was so detailed and valuable, that our Capital Improvement Plans were built exclusively around that survey.

The third occasion was last year in 2009 when I asked Roger to conduct a workshop for private club General Managers and their Presidents for the Florida Chapter of CMAA. As Chairman of Education for the state, I was responsible for education programming for our members. Both workshops were well attended and I received rave reviews from the attendees. Additionally, the workshops help my state chapter receive The Excellence in Education Award from our national association.

My most recent work with Roger was in January 2010 when the Board of Governors for the Florida Yacht Club was looking for a facilitator for our annual Board Retreat. I recommended Roger without hesitation. It was unquestionably the most productive Board Retreat on record. His skills as a facilitator and strategic analyst are unmatched.

I have been managing private clubs for both corporations and individuals for over 25 years and I have enjoyed much success. I have been around long enough to realize that my success has always been dependent upon the quality of people I surround myself with. Roger is the kind of person I surround myself with. He is my Go-To Guy anytime I need the very best in his field.